Figuring out the identity of my blog has been a long journey, but I am gradually getting there.
Here are some tips I have picked up along the way, that have certainly made things a little easier!
1.) Read what you want to read
If you only read the books that everyone else is reading, you can only think what everyone else is thinking.
– Haruki Murakami
It is probably obvious, but you will only stay interested in your blog if you are talking about books you find appealing. Don’t feel pressured to read books just because they are popular, but do be open to recommendations, as there is a lot of fun to be had in discovering new authors and genres.
2.) You don’t have to review every book
Nothing puts a downer on a nice reading experience like struggling to write a review about it. Sometimes a book is perfectly pleasant but there really isn’t much else to say, or I’m just not in the reviewing mood. I probably only review 75% of the books I read.
3.) Mix up regular features with original content
I often queue several weeks worth of features in advance – Top Ten Tuesdays, Teaser Tuesdays, First Lines Fridays – but the posts that tend to catch my eye when I’m browsing have original content. Mixing these in with your features will keep things interesting – for you and your readers! I’ve found that the stats speak for themselves on this one.
4.) Explore the community
Connecting to other bloggers is a really fun element of running a blog; as I use WordPress, this has been really easy to do. There are also a bunch of benefits, like being nominated for book tags and awards, learning about new books and getting new ideas for your own blog.
5.) Consider connecting your blog to social media
You don’t have to be a member of every social networking site (that could be time-consuming), but connecting up your pre-existing accounts can be a really good way of promoting your blog. Most of the time posts can be set to be automatically shared on your other sites, but it is nice to post original content on these too. I still have the Tumblr where Wandering Words was born, and I now use Twitter and Instagram too to talk to people and share updates.
What advice would you share about your blogging experiences? Comment below!